A positive employee experience nurtures a happy and productive workforce. Employees who are engaged at work have an incredible impact on their business. However, the pandemic has impacted employees and employers in many ways. One of the key reasons for low employee engagement is poor employee experience at the workplace.
The world has transformed a lot in the past 2 years. Right from the corporate wellness trends to employee expectations at the workplace – many things have changed. Sadly, employers are still finding it difficult to adapt to newer ways and employee expectations.
Employers are now looking to implement the right employee engagement strategies and corporate wellness programs to improve employee experience at their workplace. Technology is advancing in every field, and so, employers are leveraging modern wellness technology by offering corporate wellness programs and Employee Experience Platforms.
Most HR managers and employers are looking forward to implementing the latest corporate wellness technology to improve the employee experience.
Here are a couple of reasons suggested by experts that imply indicating an employee experience platform is absolutely necessary for better workplace engagement and business growth.
Boost Employee Engagement
According to a Gallup study, 36% of employees are poorly engaged at their workplace, and 13% are actively disengaged. The actively disengaged workers supposedly have poor employee experience at their workplace and their disengagement becomes infectious to other colleagues too. One of the key reasons for such poor employee engagement rates is the lack of proper workplace communication. The distributed workplaces and remote working situations disturb communications and interactions, causing employee disengagement and poor morale.
Modern employee experience platforms equipped with advanced corporate wellness technology can boost employee engagement. They drive communication and workplace calibration to connect the workforce. A study by H&H showed only 40% of their IC professionals actually understood well about their work roles and responsibilities at the workplace. Sadly, 72% of the employees did not understand their workplace strategies well. When employees do not understand their roles and responsibilities, they lack motivation or satisfaction to perform well at the workplace, affecting their productivity.
Well-designed employee experience platforms regulate a smooth flow of workplace information, ensuring the right message is delivered to the entire workforce at the right time. When employees have the needed information about their workplace strategies or corporate wellness programs, it is very likely to boost employee engagement. Also, the business and wellness goals of the company are aligned with that of the employees, reflecting better business growth.
Stronger Collaboration and Teamwork
As many employees are working remotely, team collaboration and communication have become more important than ever for better employee productivity and workplace wellness. An old global survey by Slack reported that only 12% of employees in the USA were able to communicate freely with their colleagues and understood their responsibilities clearly. Almost 14% said the communication at their workplaces was very unclear.
One of the key reasons for this communication gap is the lack of workplace technology. An HR magazine study showed that almost 53% of the frontline workers used social messaging apps like Whatsapp for workplace communication. However, 16% of the workers said that their management and HR team were not aware of it. Providing the right employee engagement platform equipped with the latest corporate wellness technology can help in smoother communication between colleagues and management.
Drive Employee Opinions and Feedback
All employees want to feel valued and heard. When employee opinions are heard and addressed, it increases their trust and loyalty towards the workplace. However, most workplaces only have one-way communications going on – from the management to the employees. Many workplaces send out bulk emails or newsletters to the entire workforce, but no communication tool or channel for the employees to seek their feedback or ask questions.
A CIPD study revealed that only 25% of the employees feel they can express their concerns and ideas without hesitation at their workplace. Though they may have something to talk about, they mostly choose not to speak up.
Employee experience platforms must offer features and modules to drive honest and open communication at the workplace. Along with supporting employee wellness surveys, tools of the employee engagement platforms must support two-way communication features to collect employee feedback.
Higher Employee Advocacy Rates
Employees who are happy at their workplace and have a satisfying working experience are more likely to be the best brand ambassadors. An Entrepreneur study showed that there is 8 times more engagement for social media content shared by employees than the one shared from the company profile. Also, the content shared by the employees is shared 25 times more frequently than from the brand’s own social channel.
Offering employee experience platforms with features that are simple, fun, and motivating can be great brand advocacy strategies. Adding gamification approaches to the employee experience platforms can motivate employees to participate in workplace wellbeing programs and other activities.
Better People Analytics at the Workplace
People analytics is the data-driven method of studying functions, processes, and their challenges. People analytics plays a huge role in driving business value. Mostly, the people data is used to solve business issues. A Bersin study showed that only 2% of HR administrators can bank on mature people analytics competence. So, data-driven organizations looking for detailed people analytics data have a lot of opportunities to get innovative and make better workplace decisions.
Employee pulse surveys are simple ways of collecting data directly from the workforce and analyze them. On the other hand, employee engagement surveys give a real-time summary of employees’ engagement through its campaigns.
Another smart and modern way to boost employee engagement and communication is by implementing A.I-powered analytics through the employee experience platforms.
While many employees may be used to the old, outdated workplace technology, employers must put in extra efforts to encourage employees towards engaging with the latest corporate wellness programs and digital technology elements, like the employee experience platforms, to ensure high employee retention, better employee engagement, and reduce turnover rates – all reflecting better business growth.